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Companies focus only on tracking & data capture, but no emphasis on using that data to benefit the business.
Since the focus is only on data capture using the app, the sales reps don't find any benefit. So they don't use the technology holistically.
Data is captured, but the behaviour of sales team does not improve. Even if they visit the stores, they still don't put any effort to do extra sales.
Traditional SFAs don't enable long term & evolving goals. So the companies have to change their systems constantly as per their changing needs.
BeatRoute has a unique, award winning approach that first focusses on the business goals of the company, and then uses the right set of technologies to enable those goals on ground. This is named as Goal Driven Sales Approach.
Improving Beat Adherence | Improving Selling Behavior |
Meeting Monthly Sales Targets | Expanding Market Coverage |
Selling More Range at Stores | Improving Sales per Store |
These 4 steps are specifically enabled through BeatRoute's technology, where all the components of the platform come together cohesively to push the sales team towards achieving their targets every month. The sales team not only gets complete visibility & understanding of their goals, but the platform nudges them towards goal completion, while helping them overcome their sales skill & behavioural shortfalls.